Brand Strategy -Narrative and Messaging - Teams and Workstreams - Culture and Strategy Alignment - Executive and Internal Communications
Brand Strategy - Define the position a brand should occupy relative to competitors, markets and stakeholder groups
Narrative and Messaging - The basic building blocks of a company mission, vision and positioning is a great start but underpin these with a strong company narrative is essential to provide clarity and context
Teams and Workstreams - Defining clear accountability, work flows, skills and resource requirements for marketing and communications teams whatever the size is vital
Culture and Strategy Alignment - Brand values should drive corporate culture bringing alignment across purpose and strategic objectives
Executive and Internal Communications- Development of executive thought leadership platforms, employee/brand engagement, forums and employee ambassador training
Consultancy – Workshops – Retainer – Interim Management
Consultancy -We work on specific projects with clearly agreed deliverables, resources and processes to deliver pragmatic, strategic recommendations to meet business objectives
Workshops Facilitated workshops for clear outcomes – Brand Bootcamp, Stakeholder Analysis, Team Functions and Workflows
Retainer ongoing support to help implement strategy and plans
Interim Management – Short to medium term secondment for senior level support on operational or strategic projects
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